How The SageHouse helped PushPress Forge a Unified Organization

PushPress is a gym management software. Founded in 2008, the company strives to make gym management the easiest part of starting a fitness business.

As the CRO of PushPress, Nick Reyes wanted to increase communications across the company and plan product releases more effectively to move from the startup phase to the growth phase. PushPress believes in hiring for culture and will train the skills needed for most roles once they believe an employee is a good fit. This approach aligns with their community-focused mindset and while this created a stellar internal culture, the team realized they needed a way to prioritize gaining SaaS experience. When Nick discovered The SageHouse, he found advisors with expertise in fit tech to help lead the way.

The Challenge

Collaborating with The SageHouse, PushPress aimed to:

• Create more visibility across the organization.

• Assess their business's collective and individual strengths and weaknesses.

• Build a faster feature release process.

• Gain more industry insight.

The Solution

Nick and the PushPress team had worked with Jim Crowell for two years when Jim co-launched The SageHouse, an investing and consulting firm. Though he was the CRO for over five years, he knew PushPress needed help uncovering and solving problems for their expanding business. 

Once Nick jumped on a call with The SageHouse team, he immediately knew he had found the perfect fit:

• A way to improve team visibility with more communication across people and teams.

• A team with a deep understanding of the fit tech space to help solve their unique challenges.

• Someone to support strategic planning to maximize efficiency. 

• A group of experienced advisors outside of the company to discuss ideas with

"The SageHouse team was able to offer guidance and help us avoid stepping on landmines along the way. As a leader in the organization, it's been incredibly impactful to have them as a sounding board." Nick Reyes, CRO of PushPress

The Results

The SageHouse team understood the complexities of the gym business and was able to improve visibility throughout the organization and plan more effectively and successfully.

By signing on with The SageHouse team, Nick and his leadership team found: 

• Deeper insight into the company and a unified organization.

• Advisors with industry experience in fit tech to offer ongoing executive coaching. 

• Solutions for more efficient planning to release products faster.

• Trusted partners with decades of fit-tech expertise to continue to provide strategic guidance. 

“When you find someone passionate about the same industry that you are, like The SageHouse, you can have an honest conversation with someone you trust.” Nick Reyes, CRO of PushPress

The Conclusion

Operating a fitness management software business is only possible with the right industry experience to keep internal departments beating to the same drum. Nick and his team needed advisors with deep industry knowledge with whom they could collaborate. The SageHouse team helped PushPress gain clarity around their organization and improve communication, crucial elements to their overall product strategy. The SageHouse team continues to provide executive coaching and support PushPress' needs to plan more effectively.